Thursday, November 21, 2013

Suffolk Marketing Blog | Fieldens Wheels Tyres and ATVs

Fieldens Wheels Tyres & ATVs are a fantastic example of a great business tucked away in the Suffolk Countryside, quietly going about their business. What the casual observer may not realise is that Fieldens are a major business partner to a number of global tyre manufacturers as well as an approved Honda retailer.

Need an agricultural tyre wider than a car? Go to Fieldens! Need a bespoke wheel to put it on? Go to Fieldens! Need to get about off-road in areas even your 4x4 won't venture? Go to Fieldens!

Fieldens approached Business Vitamins to design and build them a new website. From a design perspective, it had to be "different". It must not look like so many off-the-shelf websites that are all but indistinguishable from each other.
From a content perspective, Fieldens wanted to be able to upload and populate an online database of their take-off tyres - no mean feat with over 1500 stock items and a very regular turn around.

Always keeping an eye to the future, Fieldens wanted to ensure that the choice of content management system did not force the website down a technologically limited cul-de-sac. It had to be able to grow with their business and whatever was thrown at it in the future.



The website Business Vitamins created uses Expression Engine to manage all the content and the client loves the look and feel of their new website.

There's much more to come - as and when the new Fieldens tools come online we'll let you know..

Do you need to outsmart your competitors? Contact us now on 0845 310 2457 to discuss what you want to achieve and how we can help you meet your goals.

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